Uncategorized

A Practical First GTM Server-Side Tracking Setup for GA4 and Meta Conversions API

Leave a Comment / Uncategorized /

Analytics Engineering · GTM · Server-Side Tracking A Practical First GTM Server-Side Tracking Setup for GA4 A guide to routing GA4 events through a server-side Google Tag Manager container. The Problem Most analytics implementations start in the browser. A web page loads Google Tag Manager, GTM fires tags, and those tags send data directly to […]

A Practical First GTM Server-Side Tracking Setup for GA4 and Meta Conversions API Read More »

Beyond Regex: How Cloud NLP Services Detect Personal Data at Scale

Leave a Comment / Uncategorized /

NLP · PII Detection · Machine Learning Beyond Regex: How Cloud NLP Services Detect Personal Data at Scale A practical review of the mechanisms behind modern entity detection, PII redaction, machine learning and transformer-based language tools. From Regex Redaction to NLP Redaction In a previous article I covered a simple SQL regex approach for first-pass

Beyond Regex: How Cloud NLP Services Detect Personal Data at Scale Read More »